I’m not expecting my newest lens on Reactor Sport Watches to generate tons of buzz, really. The exercise in making this lens was to try some ways of expanding my PepperJam empire. Well, it’s not really an empire. Yet. 
This lens is meant to be a catalog of the Reactor sport watch collection. I’m experimenting with a clear and concise layout that focuses on just the image of the watches. There are no names or specifics or anything like that. I figure that if you’re interested in more information about the watch, you’ll click on it. In the currently layout, it makes it easy to browse all the different looks, and ultimately, I think that people typically buy watches for the look, not necessarily the features and materials or whatnot. As of today, I have many of the watch lines listed but the lens is not quite complete.
As I mentioned before, I don’t expect this lens to be necessarily a happenin’ place on the web. I’m hoping to attract targeted organic traffic that will help me make some sales. The Captain has told me on one occasion that a significant portion of his Squidoo-related income comes through lenses with fewer than 20 hits a week, or some small number like that. So, we’ll see what happens!